Vannett is an eagle-eyed insights analyst, trend spotter, and innovation junkie whose passion is the marriage of business strategy and design. Her ability to naturally create connections and identify strategic tensions has lead her to award-winning success in revitalizing heritage brands and creating new brands for both giant corporations and startups.

Vannett started her career in advertising, working on game-changing clients including Toyota, ConAgra Foods, and Google. She then transitioned exclusively into branding and has had resounding success solving complex business challenges. Her client list includes behemoths like Anheuser-Busch InBev, Diageo, Nestle, Unilever, Bayer, and Mars Chocolate, as well as small but mighty clients like Walker &amp; Company and 1Above.