<p>This past week Walgreens owned New York drug store Duane Reade invited its Facebook fans to “Take a peak at our new line of Good & Delish products” the announcement signaled the conversion of the Premium Private Brand DR Delish to a more Walgreen compatible name. Good & Delish is certainly an acceptable transition despite its rather inelegance, it sounds more like a 50’s drive-in than a premium food brand. It remains to be seen how this will impact the remainder of the Walgreen’s Private Brand portfolio, including their current food brand Deerfield Farms.
Take a look at some of the very subtly redesigned products, in case you miss it the GOOD & is in the red dot where the DR used to live.

<a href="http://www.cbx.com/wp-content/uploads/2012/10/GOODDELISH-POPCORN.jpg"><img src="http://www.cbx.com/wp-content/uploads/2012/10/GOODDELISH-POPCORN.jpg" alt="" title="GOODDELISH-POPCORN" width="282" height="466" class="alignnone size-full wp-image-4974" /></a>

<a href="http://www.cbx.com/wp-content/uploads/2012/10/GOODDELISH-PBJ.jpg"><img src="http://www.cbx.com/wp-content/uploads/2012/10/GOODDELISH-PBJ.jpg" alt="" title="GOODDELISH-PBJ" width="400" height="452" class="alignnone size-full wp-image-4975" /></a>

<a href="http://www.cbx.com/wp-content/uploads/2012/10/GoodDelish-Peanut-Butter-CUPS.jpg"><img src="http://www.cbx.com/wp-content/uploads/2012/10/GoodDelish-Peanut-Butter-CUPS.jpg" alt="" title="GoodDelish-Peanut-Butter-CUPS" width="570" height="444" class="alignnone size-full wp-image-4976" /></a>

<a href="http://mypbrand.com/2011/05/08/duane-reade-reinvents-dr-delish-as-good-delish/" target="_blank">http://mypbrand.com/2011/05/08/duane-reade-reinvents-dr-delish-as-good-delish/
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