C-stores are being forced to upgrade and drop the 'smokes and Cokes' image as competition moves into their territory:
The big gulp you’re hearing these days is not from a 7-Eleven fountain drink. It’s from the management of 7-Eleven itself – and Wawa, Thorntons, Circle K, Cumberland Farms and all the other major convenience store players around the country.

Read more: <a href="http://vmsd.com/content/the-new-convenience?page=0%2C1" target="_blank">http://vmsd.com/content/the-new-convenience?page=0%2C1</a>